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Specialized 40 Years of Moving Forward

Specialized is now celebrating 40 years of looking forward with coupons just for you. Click now to get a coupon for 20% off one regular priced Specialized part or accessory. If you purchase a Specialized bicycle for $1,000 or more, this coupon will be doubled to 40% off one regular priced Specialized part or accessories.

Click here for your Free Coupon

This offer is valid from April 17th-27th and excludes wheels and components. See for details and restrictions.

Time To Save On A New Bike!

Financing available at our Great American Bike Fest!With 12 Months Special Financing Available*, Assenmacher's Great American Bike Fest is the perfect time to gear up with the best values on road bikes, mountain bikes, leisure bikes, bicycle helmets, locks, pumps, cycling jerseys, bike shorts and more!

*On purchases made with your Freedom to Ride credit card. Subject to credit approval. Minimum monthly payments required. See store for details.

Get out and ride!

The weather is certainly looking better and more riders are pumping up their tires and getting out everyday.  The early spring weather can often feel warmer then it actually is so it is important to dress appropriately to stay healthy and comfortable. Keep your knees warm!  The common wisdom is that at temperature below 65 degrees it is important to keep your knees protected  Tights, leg warmers, knee warmers, and knickers are all effective for thos early spring rides. For those of you that are not ready to venture outdoors or if you just want the convenience of exercising indoors we have Cyclops trainers to make those indoor miles more enjoyable.

Get your bicycle in shape now! Be prepared for the unexpected.  Lights and warmer clothing are just the start.  Make sure that you have a spare tube, pump, and you know how to use them.   Always carry your cell phone!

The cell phone is one of the most significant improvements in cycling safety ever! Have yours with you on all rides.  Keep it charged and have the phone numbers you need at hand.  If you have a smart phone learn to use the navigation features and other apps that will help you stay on course and in touch.  Many smart phones have tracking features, have someone close to you have their device set up to track you.  In an emergency a couple of key strokes will pin point your location. 

Shopping With Us Is Easy And Fun!

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Get all your shopping done the easy way and 24/7 by using our extensive online catalog! We've got what you're looking for in stock or in our warehouse and you can pick it up in our store or have it shipped. We've made shopping easier and more fun than ever!

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Today's Tip

Relax your upper body for more comfort on rides.

Cycling Glossary - Word of the Day

tubeless tire
A new type of off-road tire that doesn't require an inner tube. This allows riding super-low tires pressures with no risk of puncturing (because there's no tube). And softer tires provide more traction and comfort.

We Offer Special Financing For 12 Months!*

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